INDUSTRY: HOLIDAY ACCOMMODATION

Case Study | Beach Property Group

Beach Property Group stands out as a leader in property management on the Sunshine Coast, offering a streamlined experience for property owners and guests. Specializing in holiday brands and accommodations in Mooloolaba and Bokarina, Beach Property Group manages and oversees premier properties such as First Light Mooloolaba, Pacific Beach Resort Mooloolaba, Seanna Bokarina Residences, Zinc Residences Bokarina, and Oceanus Bokarina.

Beach Property Group, a prominent player in property management on the Sunshine Coast, approached us seeking to enhance their digital presence and streamline their operations. With a portfolio encompassing short-term and long-term rentals, as well as management of resorts and residences, they aimed to optimise their marketing efforts and reduce reliance on third-party booking portals. In response, we devised a comprehensive strategy encompassing website design, social media management, email marketing, SEO optimisation, photography, videography, social and Google advertising, and branding.

Bokarina Accommodation and Accommodation in Mooloolaba,is tailored to target both guests and property owners seeking short-term letting opportunities. These newly crafted websites not only showcased Beach Property Group’s diverse offerings but also facilitated direct bookings, thereby minimising fees for both guests and owners. 

Scope of Work